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Fifty State Strategy

Campaign Update

by: psericks

Mon Jun 30, 2008 at 21:57:49 PM CDT

David Plouffe emailed a final fundraising plea of the quarter with the details of how much the campaign has expanded so far:
  • Staff and offices in 21 states
  • 134 campaign offices open across the country
  • Nearly 1,000 field staff on the ground, supported by more than 3,500 Obama Organizing Fellows
Discuss

Primary Campaign Redux?

by: psericks

Thu Jun 26, 2008 at 11:49:08 AM CDT

The Obama campaign will be opening a staffed field office in Anchorage and may be planning a campaign visit to Alaska by the end of the summer.  The McCain campaign has no immediate plans to open an office or to hire staff, choosing instead to deny that Alaska is all that close --- a risky proposition given that Rasmussen showed the general election there within four points.

But what I found most interesting about the article in the Anchorage Daily was this paragraph:

Obama's national campaign manager, David Plouffe [...] said Obama is looking for multiple paths to victory and that could include mounting intensive precinct efforts in small-population states where McCain has fewer resources to compete, such as Alaska, according to McClatchy Newspapers.

This is the strategy that carried the Obama campaign to victory in the primaries.  Facing a candidate with greater name recognition but possessing itself a broad and enthusiastic volunteer base, the campaign competed in the pundit-proclaimed Big States, but its greatest successes were in small-state caucuses and primaries that the Clinton campaign largely ignored.

The Clinton campaign assumed that Clinton's national poll numbers would ensure at least a passable showing across the February 5th primaries and caucuses.  And the morning after the results came in, maybe they even woke up feeling like they'd won.  But the losses in caucuses in places like Kansas had been devastating.

Could this strategy work in the general election?  Obama is again matched with an opponent who believes they can coast through the general election without intensive field work in several states. 

But the main problem is that the general election isn't proportional.  There's no delegate prize for coming in second.  Coming close in Alaska will win them nothing.  The strategy also relies on McCain being unable to call their bluff, so to speak.

Ultimately, given the resources advantage, it's worth a shot.  And it might just give Democrats the needed help in the House and Senate races there. 

Discuss

Contesting State Legislatures?

by: psericks

Wed Jun 25, 2008 at 15:53:38 PM CDT

Via Ezra Klein, from the Politico

In an unusual move, Obama’s campaign will also devote some resources to states it’s unlikely to win, with the goal of influencing specific local contests in places like Texas and Wyoming.

“Texas is a great example where we might not be able to win the state, but we want to pay a lot of attention to it,” Hildebrand said. “It’s one of the most important redistricting opportunities in the country.”

Texas Democrats are five seats away in each chamber from control of the state Legislature, which will redraw congressional districts after the 2010 census.

This is probably the most expansive expression of the Fifty State Strategy yet.  Hildebrand is discussing allocating presidential campaign resources with the control of state legislatures in mind.  This shows a concern not only for the size of the Democratic majority in January 2009 but for future majorities beyond the 2010 round of redistricting. 

This also offers evidence, for those needing reassuring about Obama's motives, that he seriously means to push an ambitious legislative agenda once in office.

To show how seriously the Obama campaign is taking these efforts, Axelrod reportedly discussed assigning as many as fifteen paid organizers to Texas for the general election. 

Discuss

Obama Will Have Staff in All 50 States

by: psericks

Mon Jun 09, 2008 at 15:31:40 PM CDT

Today Steve Hildebrand announced in an email to supporters that the Obama campaign would be the first in decades to have staff on the ground in all fifty states.

As in every presidential election, some states will be more competitive than others, and we will scale our resources accordingly.

But unprecedented grassroots energy during the primary means that this list of competitive states will be longer than ever before -- and it will include states like Virginia and Montana that aren't traditionally within reach for a Democratic presidential candidate.

And in every single state, our staff will build volunteer capacity that will provide help where we need it and impact races up and down the ballot this November.

This is a presidential campaign that understands that it's not enough to just win.  If you do, you'll never be able to pass universal health care or serious global warming legislation.  You have to have a mandate.

And the Obama campaign won't just win, they'll be laying the groundwork for a national grassroots effort to influence Washington, shift the balance of power, lobby our government, and sweep to wide margins in both houses of Congress.

But to do all this, they're going to need all the resources they can get.  Make another small donation.  Make it $25.  And check out very excited Texan and Kossack Kath25's diary about the grassroots energy building in Texas!

Discuss

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